Unknown
credibility —
lean unrated

Today
Today.com is the website of NBC News’ “Today” brand, featuring daily news and lifestyle coverage. It covers topics such as breaking news, weather, celebrity and entertainment, health, parenting, money, and technology.
Profile
Headquarters
New York City, United States
Ownership
NBCUniversal (NBC News / NBC’s Today brand)
Funding
Advertising-supported
Coverage focus
News and lifestyle reporting spanning breaking news, entertainment, health, and practical consumer topics.
Reputation
It is generally regarded as a mainstream mass-market news and lifestyle outlet associated with NBC, with typical broad-interest coverage and occasional criticism common to large commercial media organizations.
In our corpus
131 articles · 13 May → 4 Sept
Reader notes. Operates as a web extension of NBC’s “Today” and mixes news reporting with lifestyle and entertainment content. · Primarily advertising-supported, with some pages potentially including sponsored or promotional material. · Coverage may include syndicated or republished material alongside staff reporting.
Where these ratings come from. Country, credibility and lean are curated v1 mappings composited from public ratings (AllSides, Media Bias/Fact Check); outlets we haven't reviewed stay unrated. The profile text above is an AI-generated summary (gpt-5.4-nano) written under a strict no-guessing rule — facts the model isn't confident about are omitted rather than invented. Verify independently before citing.