Inside the PR response to the Reflecting Pool algae controversy
Who / What / Where / When
Who
What
- 1. Erin Kramer was hired by Greenwater Services for crisis response regarding the Lincoln Memorial Reflecting Pool algae issue.
- 2. Kramer aimed to clarify the science behind algae remediation, separating it from political controversies.
- 3. The reflecting pool became a political issue after President Trump renovated it, leading to algae blooms.
- 4. Kramer engaged with the public and media to change the narrative about the pool's water quality.
- 5. She successfully influenced Congressman Suhas Subramanyam to promote the technology on social media.
- 6. Kramer acknowledged the connection to a Trump donor but focused on the science instead.
- 7. Her efforts led to increased media coverage of the pool's clear water and the technology used.
Where
Unknown (outlet HQ)
topics: Science · language: eng
topics: Science · language: eng
When
published 2 Jul, 12:31Z
ingested 2 Jul, 12:47Z
ingested 2 Jul, 12:47Z
Rewrite
headline was already plain — left unchanged
Retrieved
https://www.prdaily.com/inside-the-pr-response-to-the-reflecting-pool-algae-controversy/
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