WhatsApp channel Lula's Army helped Lula turn the election around.
They publishedHow 'Lula's Army' WhatsApp chat helped turn Brazil election around
Who / What / Where / When
Who
What
- A WhatsApp channel named Lula's Army grew to 10.8 million followers.
- Led by Congressman André Janones, it urged supporters to share videos and recruit voters.
- Campaign used ready-made templates and tasks to boost Lula's visibility online.
- Eve of election featured a 24-hour livestream called the turnaround livestream.
- Scholars say online mobilization complemented ground efforts but exact votes influenced remain uncertain.
Where
🇬🇧 United Kingdom (outlet HQ)
topics: Politics, Social Media, Internet Culture · language: eng
topics: Politics, Social Media, Internet Culture · language: eng
When
published 26 Oct, 15:37Z
ingested 26 Oct, 15:56Z
ingested 26 Oct, 15:56Z
Rewrite
original kept above, struck through · model ?
Retrieved
https://www.bbc.co.uk/news/articles/cwz0vg4v3ndeo
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